- :: Slow Chalets provide holidays that are steeped in the Slow travel philosophy; they help holiday makers truly experience the mountains around them. ArtificialSerendipity was on hand from the beginning, creating an identity, website and marketing materials that reflected this. :: The distinctive tone of voice we created for them worked across not only these business cards, but their website, blog and in-chalet items. :: Back to the work » -

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:: Slow Chalets provide holidays that are steeped in the Slow travel philosophy; they help holiday makers truly experience the mountains around them. ArtificialSerendipity was on hand from the beginning, creating an identity, website and marketing materials that reflected this.

:: The distinctive tone of voice we created for them worked across not only these business cards, but their website, blog and in-chalet items.

:: Back to the work »

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- :: Endless Ride provide biking holidays in the French Alps. They approached ArtificialSerendipity in need of an identity that they could stretch across everything from their van to the website to their T-shirts. At the same time it had to showcase their serious biking credentials (no clip-art bikes here) and stretch across their different types of holidays (road biking, mountain biking and so forth). :: Our answer was to focus on the exacting detail of the bikes themselves. In this way, different components could be deployed to depict the different types of holiday, whilst the distinctive typeface and bold blue colour scheme provided a consistency to each one. :: These components, hand drawn to retain the kind of details that only a hardened biker would recognise, were then used across all the brand’s marketing materials; their fleet of vehicles, the banners outside their properties and T-shirts for their staff and clients. :: Back to the work » -

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:: Endless Ride provide biking holidays in the French Alps. They approached ArtificialSerendipity in need of an identity that they could stretch across everything from their van to the website to their T-shirts. At the same time it had to showcase their serious biking credentials (no clip-art bikes here) and stretch across their different types of holidays (road biking, mountain biking and so forth).

:: Our answer was to focus on the exacting detail of the bikes themselves. In this way, different components could be deployed to depict the different types of holiday, whilst the distinctive typeface and bold blue colour scheme provided a consistency to each one.

:: These components, hand drawn to retain the kind of details that only a hardened biker would recognise, were then used across all the brand’s marketing materials; their fleet of vehicles, the banners outside their properties and T-shirts for their staff and clients.

:: Back to the work »

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- :: The Slow Blog we created is an outlet for the brand to showcase their Slow credentials with stories from the mountains. And of course it also helps improve the brand’s all-important search engine listings. :: Back to the work » -

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:: The Slow Blog we created is an outlet for the brand to showcase their Slow credentials with stories from the mountains. And of course it also helps improve the brand’s all-important search engine listings.

:: Back to the work »

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- :: Our first task for Alpine-Property was to create a clear and compelling brand identity. We created a modern interpretation of the classic Alpine chalet shape and adopted a vivid magenta colour scheme to quickly set the brand apart against their more traditional rivals. Particularly on these striking ‘for sale’ signs that we also provided. :: Back to the work » -

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:: Our first task for Alpine-Property was to create a clear and compelling brand identity. We created a modern interpretation of the classic Alpine chalet shape and adopted a vivid magenta colour scheme to quickly set the brand apart against their more traditional rivals. Particularly on these striking ‘for sale’ signs that we also provided.

:: Back to the work »

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- :: Alptitude offer a large number of self-catered chalets in the French Alps, both during the summer and winter. When they approached ArtificialSernedipty for a new brand identity, our answer was to play off the classic mountain posters that were famously used in the region during the 1940s. :: A hand-drawn version of the towering Angalon mountain formed the background, whilst blue and yellow skies were adopted to depict both Alptitude’s summer and winter operations. The identity was finished off with a distinctive typeface that also mimics those used from the vintage posters. :: Back to the work » -

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:: Alptitude offer a large number of self-catered chalets in the French Alps, both during the summer and winter. When they approached ArtificialSernedipty for a new brand identity, our answer was to play off the classic mountain posters that were famously used in the region during the 1940s.

:: A hand-drawn version of the towering Angalon mountain formed the background, whilst blue and yellow skies were adopted to depict both Alptitude’s summer and winter operations. The identity was finished off with a distinctive typeface that also mimics those used from the vintage posters.

:: Back to the work »

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- :: With their environmental credentials top of mind, Slow Chalets were also keen to avoid unnecessary waste in their marketing materials. ArtificialSerendipity’s answer was to develop ‘print your own stationery’; a traditional rubber stamp was used to take the identity onto letterheads, welcome packs and even the egg-boxes guests receive on their first morning. :: Back to the work » -

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:: With their environmental credentials top of mind, Slow Chalets were also keen to avoid unnecessary waste in their marketing materials. ArtificialSerendipity’s answer was to develop ‘print your own stationery’; a traditional rubber stamp was used to take the identity onto letterheads, welcome packs and even the egg-boxes guests receive on their first morning.

:: Back to the work »

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- :: When the team behind the Endless Ride brand launched Endless Trails they once again turned to ArtificialSerendipity for their branding. Taking the principles that had worked so well for their biking operations, we created logos for their snowshoe and hiking activities. These changes, together with a new green colour scheme provided a certain distinctivity whilst acknowledging the fact that they came from the Endless Ride family. :: Back to the work » -

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:: When the team behind the Endless Ride brand launched Endless Trails they once again turned to ArtificialSerendipity for their branding. Taking the principles that had worked so well for their biking operations, we created logos for their snowshoe and hiking activities. These changes, together with a new green colour scheme provided a certain distinctivity whilst acknowledging the fact that they came from the Endless Ride family.

:: Back to the work »

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more
- :: Endless Ride provide biking holidays in the French Alps. They approached ArtificialSerendipity in need of an identity that they could stretch across everything from their van to the website to their T-shirts. At the same time it had to showcase their serious biking credentials (no clip-art bikes here) and also stretch across their different types of holidays (road biking, mountain biking and so forth). :: Our answer was to focus on the exacting detail of the bikes themselves. In this way, different components could be deployed to depict the different types of holiday, whilst the distinctive typeface and bold blue colour scheme provided a consistency to each one. :: These components, hand drawn to retain the kind of details that only a hardened biker would recognise, were then used across all the brand’s marketing materials; their fleet of vehicles, the banners outside their properties and T-shirts for their staff and clients. :: Back to the work » -

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:: Endless Ride provide biking holidays in the French Alps. They approached ArtificialSerendipity in need of an identity that they could stretch across everything from their van to the website to their T-shirts. At the same time it had to showcase their serious biking credentials (no clip-art bikes here) and also stretch across their different types of holidays (road biking, mountain biking and so forth).

:: Our answer was to focus on the exacting detail of the bikes themselves. In this way, different components could be deployed to depict the different types of holiday, whilst the distinctive typeface and bold blue colour scheme provided a consistency to each one.

:: These components, hand drawn to retain the kind of details that only a hardened biker would recognise, were then used across all the brand’s marketing materials; their fleet of vehicles, the banners outside their properties and T-shirts for their staff and clients.

:: Back to the work »

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more
- :: Slow Chalets provide holidays that are steeped in the Slow travel philosophy; they help holiday makers truly experience the mountains around them. ArtificialSerendipity was on hand from the beginning, creating an identity, website and marketing materials that reflected this. :: For the logo, we wanted something that represented the Slow way of thinking, but at the same time was also flexible enough to be deployed in all the different places where it had to live. Combining the simple cross of the local Haute-Savoie coat of arms with equally clear type did the trick. And also meant that there wasn’t a mountain image in sight. :: The distinctiveness of its look gives the logo a real flexibility. Subtle changes can be used to highlight other Slow properties; the ‘Slow Blog’, ‘Slow bathing’, ‘Slow apartments and so on. :: Back to the work » -

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:: Slow Chalets provide holidays that are steeped in the Slow travel philosophy; they help holiday makers truly experience the mountains around them. ArtificialSerendipity was on hand from the beginning, creating an identity, website and marketing materials that reflected this.

:: For the logo, we wanted something that represented the Slow way of thinking, but at the same time was also flexible enough to be deployed in all the different places where it had to live. Combining the simple cross of the local Haute-Savoie coat of arms with equally clear type did the trick. And also meant that there wasn’t a mountain image in sight.

:: The distinctiveness of its look gives the logo a real flexibility. Subtle changes can be used to highlight other Slow properties; the ‘Slow Blog’, ‘Slow bathing’, ‘Slow apartments and so on.

:: Back to the work »

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- :: With only an online shop window, our most important task for Alpine-Property was creating a truly modern web experience. From buying guides to cost calculators to 360 degree virtual tours of each property, Alpine-Property.com redefined what to expect from an online estate agent. :: Back to the work » -

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:: With only an online shop window, our most important task for Alpine-Property was creating a truly modern web experience. From buying guides to cost calculators to 360 degree virtual tours of each property, Alpine-Property.com redefined what to expect from an online estate agent.

:: Back to the work »

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more
- :: With their environmental credentials top of mind, Slow Chalets were also keen to avoid unnecessary waste in their marketing materials. ArtificialSerendipity’s answer was to develop ‘print your own stationery’; a traditional rubber stamp was used to take the identity onto letterheads, welcome packs and even the egg-boxes guests receive on their first morning. :: Back to the work » -

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:: With their environmental credentials top of mind, Slow Chalets were also keen to avoid unnecessary waste in their marketing materials. ArtificialSerendipity’s answer was to develop ‘print your own stationery’; a traditional rubber stamp was used to take the identity onto letterheads, welcome packs and even the egg-boxes guests receive on their first morning.

:: Back to the work »

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more
- :: Our first task for Alpine-Property was to create a clear and compelling brand identity. We created a modern interpretation of the classic Alpine chalet shape and adopted a vivid magenta colour scheme to quickly set the brand apart against their more traditional rivals. :: Back to the work » -

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:: Our first task for Alpine-Property was to create a clear and compelling brand identity. We created a modern interpretation of the classic Alpine chalet shape and adopted a vivid magenta colour scheme to quickly set the brand apart against their more traditional rivals.

:: Back to the work »

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more
- :: Working with Endless Ride, we even created a best-selling T-shirt. ‘End of the Ride’ acknowledged the unique reward that lies in wait after a hard day on the mountain for Endless Ride’s clients. :: Back to the work » -

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:: Working with Endless Ride, we even created a best-selling T-shirt. ‘End of the Ride’ acknowledged the unique reward that lies in wait after a hard day on the mountain for Endless Ride’s clients.

:: Back to the work »

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- :: ArtificialSerendipity designed a website that made full use of the stunning photography of the chalets and the region. We developed a distinct tone of voice and wrote page after page of copy that helped the website deliver on the brand’s Slow Travel philosophy. :: Back to the work » -

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:: ArtificialSerendipity designed a website that made full use of the stunning photography of the chalets and the region. We developed a distinct tone of voice and wrote page after page of copy that helped the website deliver on the brand’s Slow Travel philosophy.

:: Back to the work »

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